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By the numbers using demographics and psychographics for business growth in the "90s by Judith E. Nichols

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Published by Bonus Books in Chicago, Ill .
Written in English

Subjects:

  • Consumers" preferences.,
  • Marketing.,
  • Business forecasting.,
  • Psychographics.

Book details:

Edition Notes

Includes bibliographical references (p. [265]-282) and index.

StatementJudith E. Nichols.
Classifications
LC ClassificationsHF5415.32 .N53 1990
The Physical Object
Paginationviii, 289 p. :
Number of Pages289
ID Numbers
Open LibraryOL1896816M
ISBN 100929387457
LC Control Number90082405

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